We develop trend-responsive brands

that get the highest ratings online

Not so Dark
Not so Dark
Not so Dark

Not So Dark creates exclusively online brands with crowd-pleasing menus that get to customers at outstanding delivery speeds

We create top notch brands

Our online food brands are created in a few weeks by a team of market researchers, chefs, food engineers, tasters and package designers. We run a tight ship!

Not So Dark. Curated For Satisfaction

Curated for satisfaction

We partner with top chefs to develop brands that meet demand. Our process includes deep R+D and rigorous tasting.

Not So Dark. Optimized Packaging

Optimized packaging

Menu items are prepared and assembled in just minutes. Packaging is beautiful, practical, eco-friendly and built for operational efficiency.

Not So Dark. Continual adaptation

Continual adaptation

We use focus groups to continually adapt to fast-changing food trends. Menus choices always reflect the tastes and wants of eaters.

Not So Dark creates exclusively online brands with crowd-pleasing menus that get to customers at outstanding delivery speeds

Not so Dark
Not so Dark
Not so Dark
Not so Dark
The Not So Dark Family

Levantine Cuisine

Grandma’s recipes revisited with personal variants of the classic dishes and Israeli cuisine. Test the speciality of the house: Pita.

Chinese Dumplings

Chinese dumplings made with premium quality ingredients. Our dumplings and mochis will transport your taste buds to China.

Gourmet Rolls

From the traditional American lobster roll to its vegetarian, chicken or steak variations, let’s fall for the Torpedo rolls. A brioche bread to fall down, well chosen ingredients all spiced up with chef Rafa Peña’s secret sauce.

Premium Quality Fried Chicken

“Label Rouge” certified chicken from France, marinated for 12 hours and fried with extra crunchy breadcrumbs. Don’t be a chicken and try now!

American Burgers

“American style” burgers straight from NY delivered to your home. Matured beef, amazing fries, and quality vegetarian options.

Argentinian Empanadas

Argentinian empanadas made with passion. All the good stuff from Argentina packed in delicious empanadas.

Mediterranean Cuisine

An everyday eat that favours healthy, quality food with Mediterranean inspiration. Hot and cold dishes, to be personalised as you wish.

Traditional cantonese dumplings

Taste the best dim sum in Canton: traditional and authentic recipes that will transport you to the heart of China.

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